BMW India has opened a new dealership named Libra Autohaus, in Delhi NCR recently. Libra Autohaus is said to be the third BMW dealership in the region.
The new dealer facility is located at Naraina Industrial Area in New Delhi. The showroom is said to offer world-class premium services and holds a capacity of setting 10 cars for display at a time. The high-performance and luxury cars have been allotted a special display area within the facility. The showroom is made with a unique Urban street Display Phenomena and also holds attached sales lounges across the exhibit area. It is also composed with lifestyle section that holds bucket full of BMW original accessories.
Meanwhile, at the inauguration, Frank Schloeder, President, BMW Group India said, "Since its inception, BMW has created luxurious dealerships across key markets in India. BMW dealerships are just not sales outlets, but a place that offers our customers a complete and immersive brand experience. We are very excited to further strengthen our presence in Delhi NCR region with the addition of our third dealership - Libra Autohaus, to offer our fascinating products and services. The facility further reiterates our firm commitment to serve our customers with the highest level of enthusiasm and passion."
Libra Autohaus is believed to target the potential valued consumers in the region and offer its services to large number of customers residing in the region. The dealership will be functioning on BMW's international standards. It is quite similar to the is similar to Deutsche Motoren and Bird Automotive dealership in the region. BMW India plans to launch new products in the Indian market this year, offering array of services and opening gates of possibilities in the Indian auto sector.
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