The Italian partner of the Indian two-wheeler maker, DSK Motowheels is expanding its business line-up each passing day in the country. After having 7 running dealerships in the major cities all across the country, the DSK Benelli has recently inaugurated its all new showroom in the capital city of India, Delhi. This increases the count to the 8 and ninth one is coming up in the row, which is readying for the next week’s inauguration. The ninth dealership is located in Goa. Talking about the newly opened showroom, it is addressed at Karol Bagh, New Delhi.
Initially, the DSK Benelli is offering its entire range comprises of five fascinating products. Offer started with the minimal displaced engine Benelli TNT 300, then goes to TNT 600i, TNT 600 GT, TNT 899 and TNT 1130R. The Benelli TNT 1130R is said to be the firm’s flagship sports motorcycle carrying highest engine displacement in the entire range. With the minimum price tag of Rs 2.83 Lacs, the price range goes up to Rs 11.81 lacs (Ex-Showroom Delhi).
With the expansion of the firm’s dealer network, the DSK-Benelli is also planning to introduce a minimal displaced engine motorcycle, probably christened as Benelli TNT-25. The Chairman of DSK Motowheels, Mr. Shirish kulkarni says, “Our main focus is to align DSK Benelli's presence across all strategic locations to generate strong brand eminence. In order to enhance our presence across North India, the country's capital 'Delhi' is an inevitable choice to begin with and is one of our key target markets. Our dealerships will not only act as a platform to sell motorcycles but also as a place for DSK Benelli superbike enthusiasts to interact with other bikers and share their love for the Italian superbiking experience.”
The Chairman has also added that they are also looking for the increment in the number of sales on a positive manner, with around 100 bookings at the newly opened DSK-Benelli Showroom in Delhi. Moreover, the figure would have also reached 300-400 bookings in the next coming months. Apart from this, the DSK-Motowheels is also looking forward for the localization of the products of Hyosung brand; and DSK-Benelli will take approx two more years for the being localized in the country.