The Tata Nexon has a very attractive design and able to gather more buyers as well. Tata Motors says that it has registered more than 25,000 bookings for the Tata Nexon. This has delayed the waiting period of the SUV up to seven weeks, at some places, it also depends on the variants.
The highly chosen variants registered majorly are the top XZ+ and XT trims, and the XZ+ variant with the dual-tone paint shade is getting more buyers comparatively. The XZ+ with dual-tone (diesel variant) is available at the price tag of Rs. 9.62 lakh (ex-showroom, India), cut out the top variants of the Maruti Vitara Brezza by Rs 11,000, whereas the Ford EcoSport is available at Rs. 1.27 lakh.
Also Read: Decide Between Tata Nexon and Hyundai Creta
Tata’s compact SUV is destined at millennials and as per the sources, more than 65% of its customer base approximately covered only 35 years only. As reviewed by the dealer, the look of Nexon is complemented by a butch face and contoured silhouette in relation to funky appearance is attracting more of buyers. Furthermore, attributes like multi-drive modes and the Harman-sourced infotainment system can further deal the better.
In January, Tata Motors’ SUV segment reached 188% after the Hexa and Nexon acquired traction. This time, last year, the base was low as the models were not part of Tata that time.