Honda and Delhi Traffic Police Celebrates International Women's Day

It was International Women's Day on 8th March, 2015 and Delhi women's are celebrating their day by having a safe ride over their scooters. On the eve of International Women's Day, the Honda Motorcycles and Scooters Limited along with Delhi Traffic Police organized a "Women Safety Rally" in Delhi. The rally took off from the Traffic Training Park, which is located at Baba Kharak Singh Marg, New Delhi. It can also be said as an amazing initiative taken by the HMSI and Delhi Traffic Police, which helps women to learn riding by following all the traffic rules.

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Nearly, 300 women have participated in the "Women Safety Rally". The Delhi Traffic police and those women riders who have learnt to ride at the Traffic Training Park are the major participants in the rally. The rally was initiated by the Delhi Police Commissioner, Mr. B. S. Bassi and Mr. Y. S. Guleria, Vice President of Sales and Marketing at Honda Motorcycles and Scooters Limited.

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Mr. Y. S. Guleria while speaking about the Women Safety Rally, "It is our strong belief that strong and empowered women are the backbone of flourishing societies. At Honda we are committed towards providing physical, personal and social movement to the people and through the ‘Women Safety Rally', we want to permeate the message of road safety among women riders by encouraging the use of helmet while riding two-wheelers. The alarming trend of lower adoption of helmets among women riders is on the rise. We are hopeful such initiatives will help in creating awareness and sensitizing the society towards the use of helmets. We are thankful to the Delhi traffic police for their continued support in our joint efforts for making Delhi roads safe for all."

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Spreading awareness regarding the driving skills and safety features, the "Women Safety Rally" has gone through several places such as Gol Daak Khana, Ashok Road, Janpath and Regal cinema.