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Flipkart, the leading e-commerce portal of India, has announced its collaboration with HP, Intel, and Microsoft. Along with the partnership, the e-commerce company has also announced that it will now provide the HP Imprint (Rs 35,954), at Rs 999 per month by availing a 36-month EMI option. The offer has been provided keeping the student community and first-time PC buyers in mind. Flipkart has also made a partnership with ICICI Bank and Citibank, to provide customers, a hassle free financing option.
Amitesh Jha, Vice President, Electronic Devices at Flipkart, stated that “With Flipkart's wide market reach combined with an industry-first affordable 36-month EMI option, we are certain that this offering is a winning combination and will strike a chord with our customers reinforcing our undisputed position as laptop market-leaders in the country.”
Keta Patel, Sr. Director, Personal Systems, HP Inc. India, while commenting on the partnership said, “In our quest to consistently amaze our customers, we are happy to collaborate with Flipkart and Flipkart's reach coupled with our superior technology will help us digitally enable the citizens in every nook and corner of our country.”
The laptop category of the giant e-commerce company is the third largest category on it and is continuously growing with a rapid speed of more than 30 percent year-on-year. According to the company, its Back to College itself has seen a 30 percent hike, as it includes ravishing shopping options such as No Cost EMI and Doorstep Product Exchange.
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