Automobile manufacturer company Tata Motors has increased the price of its SUV cars by Rs.35000 and decreasing the price of hatch back car Indica and Manza by Rs.50000. The company has taken the decision due to low sales of these vehicles and Tata has come at fifth position during February 2013. Customers may attract to the cars of Tata Motors because of downfall in the price.
The company has decided to decrease the price of its sedan and hatchback cars after splitting at fifth position in February 2013. The company has increased the budget of sports utility vehicle (SUV) due to high excise duty on this series and it is decreasing the price of hatch backs by Rs.29000 to Rs.50000. SUVs will be increased by Rs.35000 and the hatch back and sedan series includes Indica, Indigo ECS, Indica Vista and Manza etc. cars.
Perhaps this decrement does not affect much to the business because many auto companies are providing discount and different offers in the same range. Costumers many attract to Tata cars because of the low range. Tata Motors cars sales has decreased by 70% in this financial year. Almost all companies sale is down expect Renault and Mahindra in the fiscal year.