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The relaunched range of Bajaj Avenger has received a huge round of applause since it's introduction a year back in October. And, witnessing a positive consumer response every month, as the automaker registering growth in sales every month. Last month, Bajaj recorded 7 percent hike in monthly sales as compared to similar month previous year. Still, Pune based manufacturer is hoping for a much better sales from the newly launched Avenger range and the V15 after the end of monsoon season.
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With an aim to lure a more wider range of audience, Bajaj introduced a new range of two color option for its Avenger Street trims. Currently available in midnight blue and matte wild green, the Avenger Street 150 and the Avenger Street 220 respectively, will now also be offered in new Cosmic Red and new matte green options.
Reportedly, it has also been known that Bajaj never introduces a range of color options during its product launch. As the company believes, offering a range of paint schemes at once decreases the efficiency in supply chain management, which results in increase in cost at the time of launch.
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This addition has been brought by considering customer’s feedback which Bajaj receives from the insight data available at dealerships. Likely to roll out during festive season these new color options will definitely help the company to pull a huge crowd at the dealerships.
Considered as the most selling entry level affordable cruiser, the Avenger Street 150 and the Avenger Street 220 model will continue to go on sale at the same price sticker of Rs 75,500 and Rs. 85,497(both the price applicable at ex-showroom, Delhi) respectively, for new color options too.
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