South Korean electronics and smartphone maker, Samsung, on Tuesday launched 44 new TV models in India and presented the new "Quantum Dot" display innovation. The TV line-up includes SUHD (super ultra superior quality) TV range in the premium fragment, Smart TV range in the mid section and Joy Beat range in the reasonable segment.
"While we are introducing the best picture quality ever with 'Quantum Dot' technology in our new SUHD range, we are also introducing meaningful innovations in our Smart and Joy Beat ranges. With these offerings, we aim to further consolidate our position as the market leader across segments," Rajeev Bhutani, Vice President, Consumer Electronics, Samsung India, told reporters in New Delhi.
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The new SUHD TVs with "Quantum Dot" Display offer Quantum Dot Color and HDR 1000 elements that cases to convey incredible color multiplication, brightness, contrast, and other details. The SUHD TV range will be accessible in the sizes 49-inch to 88-inch screen sizes in the value range from Rs. 1,79,900 to Rs. 23,99,900.
The new variants of Smart and Joy Beat TVs will accompany a large group of elements taking into account the requirements of Indian purchasers. The Smart TV range with Smart Interface, Smart Content, Smart Convergence and Smart Play gives the most progressive Smart TV experience. Samsung's Smart TV extent will be accessible in 32-inch to 78-inch screen sizes in the range of Rs. 34,500 to Rs. 7,03,900.
Likewise, the new Joy Beat range including coordinated sound station with inherent tweeters will enhance TV seeing for purchasers. Joy Beat extent will be accessible in 32-inch to 49-inch sizes. Costs range from Rs. 27,900 to Rs. 69,500.
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